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More Than Shades. We Build Storefronts That Sell.

Affordable, high‑quality sunglasses are our flagship — and we pair them with custom displays, shelving, and merchandising expertise to maximize your margins at the counter.

20+ yrs
Retail merchandising experience
Up to 50%
Typical sunglasses margins
1800+ stores
Partnered across the West
Full setups
Displays • Shelving • Training

Custom Storefronts, Built to Sell

We design displays and shelving layouts that pull attention, guide traffic, and turn browsers into buyers.

1

Displays & Shelving

Branded racks and counter layouts optimized for visibility and reach.

2

Merchandising Expertise

Decades of retail know‑how on placement, signage, and planograms.

3

Profit‑First Design

We track what moves product and engineer for higher margins.

Before: cluttered, low‑visibility counter

After: organized display with focused sightlines

Flagship Sunglasses

Top movers, proven at the counter. Polarized, trendy, and everyday styles your customers pick up fast.

Men'sWomen'sPolarizedTrendy

Matte Wayfarer

Polarized

Our #1 seller. Universal fit.

Order in Bulk

Classic Aviator

Men's

All‑day comfort. High turnover.

Order in Bulk

Round Trend

Trendy

Fashion‑forward. Great impulse buy.

Order in Bulk

Sport Wrap

Polarized

Outdoor favorite. High margin.

Order in Bulk

Beyond Shades

Boost basket size with counter‑ready accessories and daily‑demand add‑ons.

Mobile Accessories

Chargers, cables, car mounts — the essentials customers forget and buy on impulse.

Supplements

Energy shots and wellness packs that move quickly at the counter.

Lighters & Impulse

High‑turn items placed for visibility to increase add‑on sales.

Proven Results

Real stores, real uplifts. Merchandising wins that stick.

We added their sunglasses rack and doubled add‑on sales in eight weeks.

Jay, Liquor Store Owner

The display planogram made restocks faster and kept the look premium.

Maria, C‑Store Manager

Better margins and better presentation. It's a no‑brainer.

Omar, Gas Station Retailer

Ready to boost counter sales?

Partner with SoCal Shades for products, displays, and a storefront that sells.